YouTubers: a window to also choose Three Kings' presents
The Magi will shortly be giving out toys to well-behaved children... a centuries-long tradition which now, however, has a much more modern touch to it. That is because in recent years, is has been frequent for children to choose their presents on the internet. Goodbye catalogues: the YouTubers are here.
Consuelo Escudero
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Silvia Sánchez, who is ten years old and from Malaga, acts as a professional when she is put in front of the camera. She is one of the most popular junior YouTubers. Her videos receive thousands of views by boys and girls who follow her advice and recommendations. Toy manufacturers know this and use them as a advertisement, especially on these dates.
The attention Silvia attracts on social networks was not welcome at the beginning, but now her whole family is involved in the project. Sometimes there is financial compensation, but for most the payment is keeping the toy. Silvia's parents do not believe that this hobby affects their daughter negatively.
