Televisión Española presents its first production in UHD (4K) at Cannes to great acclaim: "El Prado, a passion for painting"

  • "Isabel" and "Mom detective” also feature prominently at this new edition of MIPTV
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TVE

Once again this year, Televisión Española has presented its catalogue of television contents and its international channels (TVE and 24 Horas) with great success at this fifty-first edition of the MIPTV Media Market. Its star products at this edition include the documentary, "El Prado, a passion for painting”", which was created by TVE in UHD (4K), in collaboration with the Prado Museum and the Spanish Ministry for Culture. Korea, Brazil, Italy, Japan and France were the main countries that showed an interest in this production, with which Televisión Española has once again stood out for its technological innovation.

With its two last seasons, "Isabel", starring Michelle Jenner and Rodolfo Sancho, continues to be the most sought-after Spanish production within the market and one of the best-selling products at an international level, with more than 25 countries having signed agreements with Televisión Española. The same degree of interest has been shown in the third season.

Furthermore, the successful fictional series, "Mom detective", continues its international expansion, featuring adaptations in various different markets. Having already been adapted in Russia and the United States, countries such as Holland and Italy have already begun to create their own versions. The series has been shown over three seasons on Televisión Española (TVE) with excellent audience figures. Week after week, Inspector Laura Lebrel combines her talent for resolving mysteries with the challenges of being a mother to a pair of twins.

In addition to its international adaptations, this production has been sold to Argentina, Canada, France, Switzerland, Belgium, Monaco, Andorra and Luxembourg. In the United Kingdom it is shown on Sky International Channels.

Under the heading of TVE's international channel sales, TVE and 24 Horas have strengthened their positioning on the leading Western European platforms, whilst talks have begun for the channels to be incorporated by operators in Albania and Kosovo, Greece and various African countries. Furthermore, contacts have been established with new retailers that focus on the non-residential market, as well as with new OTT platforms, which will soon lead to new sales opportunities.

MIPTV is one of the most important markets within the entertainment contents sector, and Televisión Española has once again emerged as the leading point of reference for the Spanish audiovisual market.